About Us

About Barracuda

Experience & commercial creativity - combined

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About us

We are a fully independent digital marketing agency based in central London. The Barracuda team are open-minded, experienced and results driven. 


We always aim to deliver solid growth across core channels. We will explore new business and marketing opportunities with the integrity of a free thinking independent agency. We deliver a solid foundation of commercial creativeness with a sprinkling of experimentation to enable you to stay ahead of the competition.

Barracuda DNA

We believe understanding who you are working with and how they work is one of the most important factors in choosing your agency. So in order to give you the full understanding of our DNA we sat down as a group. Our objective was to pick 10 characteristics or values that defined us and the way we work. We finished on 11. ‘A complete failure’ you may say!


The reality is, we didn’t want to lose any one of them, as we all felt this was who we are, and hey, if 11 did the job better than 10, then that was what we would go for.   


If we sound like the kind of agency you would like to work with then contact us, we would be delighted to discuss your objectives, goals, wants and needs.

Contact Us
  • Commercially creative

    It’s not just about the media we manage, the content we create or delivering against the schedule of work. 


    We pride ourselves on trying to think outside of the channels we directly manage. 


    We will always ask ourselves, how can we help our clients stand out from the crowd and beat the competition? 

  • Results driven

    Improvement is what motivates us. 


    Improvement in campaign results and achievement of your business objectives. 


    Delivering against goals is within our DNA.

  • Work with integrity

    We are professional marketers. We deliver consultancy and recommendations based on what is ‘right’ not just what has been requested or scheduled. 


    We ensure tracking and bespoke reporting is in place to show you the genuine value of your investment. 

  • Responsive

    Responsive to our clients needs and requests. Responsive to the data we collect. We react and adapt to the market to exploit opportunities and generate more. 


    More engagement, more sales, more leads. More goals reached.

  • Independent

    We’re not beholden to internal targets or biassed towards media agreements. 


    Private ownership ensures decision making and recommendations are in our clients interests, not ours.

  • Open minded

    Always open to new ideas. Always listening to new approaches. 


    We will approach a task with an open mind to deliver the course of action that ‘works’.

  • Experimental

    Digital marketing evolves fast. 


    We will always try to balance a solid performance from campaigns that are proven to deliver objectives with new approaches, new platforms, new media opportunities to stay ahead of the competition.

  • Polymaths

    Experienced across multiples platforms and channels with backgrounds in data, dev, design & marketing. We deliver a breadth as well as a deeper understanding of the digital landscape.


    We can generate the professional copy and provide the right placements to boost awareness as well as generate an ROI.

  • Dependable

    We aim to be trusted to do the right thing. 


    To call out mistakes, to champion opportunities, take the initiative and be proactive. 

  • Critical evaluators

    We aim to self-evaluate and be critical cynics where required. 


    A critical eye from experienced marketers leads to better performance across the business. 


    Questions like ‘Why are we doing well? How can our campaigns improve? Lead to best practise.

  • Always developing

    It’s our ambition to develop campaigns, clients and ourselves at both a business and personal level.


    What is new and how can we make it work?

Trusted by brands & high growth businesses

Award winning

Don’t just take our word for it. Barracuda are an award winning agency across multiple digital activities, with an actual real world cupboard of silverware across all the work we do. Barracuda are proud finalists and winners. Judged by our peers across the UK and Europe for our digital optimisation know-how across many many years.

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